The Tax Foundation
Site Search
Support the Tax Foundation
Contact
Subscribe
Home
Research Areas
Publications
Tax Policy Blog
Data
About Us
Support the Tax Foundation
Contact Us
Press Room
Tax Freedom Day
Tax Policy Podcast
Commentary
Presidential Candidate Tax Plan Comparison
Events
Staff
Center for Legal Reform
Center for State Fiscal Policy
The Tax Foundation
2001 L Street, N.W.
Suite 1050
Washington, D.C. 20036
202.464.6200
Authors > Frances L. Ayres
Frances L. Ayres
Contributions
What Generates Goodwill? An Examination of the Relation between Purchased Goodwill and Acquired Firms' Expenditures on Advertising and Research and Development
, by
Betty R. Jackson
and
Frances L. Ayres
,
March 1, 1996